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Petal Paint By Jat: A Blossoming Restoration

Amidst the serene ambience of Buddhist temples, a poignant realization unfolded. Each day, countless flowers were offered as a symbol of life’s impermanence, only to be discarded to make room for new offerings. In the face of this profound wastage, JAT Holdings saw an extraordinary opportunity—an opportunity to breathe new life into these flowers and transcend their purpose.

Driven by a vision to restore history and faded temple art, JAT Holdings embarked on a remarkable journey. They reimagined these discarded petals, crafting a transformative solution known as
“Petal Paint.” This unique creation became a medium for master artists to restore the once-faded temple wall paintings that adorned Sri Lanka, ensuring the preservation of the island’s rich culture and heritage for generations to come.

With “Petal Paint” by their side, JAT Holdings set forth on a mission to give these cherished offerings a second chance at life. The paint found its way into retail stores, where its purpose resonated with individuals passionate about restoration and preserving the essence of time. Together, they embarked on a collective endeavour, fueling the restoration of multiple Buddhist temples across the island.

In this tale of transformation, Petal Paint became a symbol of rebirth and rejuvenation. It bridged the gap between the impermanence of life and the everlasting beauty of art, celebrating the intertwined harmony of nature and culture.

OVERVIEW

Year

2018

BRAND

JAT paint

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Unsanitary Tales: Breaking the Taboo

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  • Publicis Groupe Sri Lanka,
    No. 02, 4/1, Rajagiriya Gardens,
    2nd Lane, Nawala Road,
    Rajagiriya,
    Sri Lanka

COMPANY

  • Home
  • Work
  • Services
  • About Us
  • Team
  • Join Us

PARTNERS

  • Leo Burnett
  • Saatchi & Saatchi
  • MSL
  • Starcom
  • Digitas
  • Content Factory

LATEST WORK

  • Nestomalt
  • Maggi
  • Vivya
  • Rani
  • Crysbro
  • Sapphire Residences

LEGAL

  • Privacy Policy
  • Cookie Policy

CONTACT US

  • +94 716 970 000
  • info@publicissrilanka.com
  • Publicis Groupe Sri Lanka,
    No. 02, 4/1, Rajagiriya Gardens,
    2nd Lane, Nawala Road,
    Rajagiriya,
    Sri Lanka

Copyright © Publicis Groupe Sri Lanka 2023. All Rights Reserved.

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Copyright © Publicis Groupe Sri Lanka 2023. All Rights Reserved.

Designed & Developed by Code94 Labs

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